Sunday, 5 February 2012

Audience research - Questionaire results

My questionaire which was made for the purpose of gaining insight into my potential audiences preferences, (Audeince research), was given to 21 people of ages 18 - 30. The results show that in 6 months, the majority of questionaire respondents are going to buy 10+ music magazines, this suggests that the individuals buying music magazines are enthusiasts and are willing to pay a substancial amount of money as many of them also said they would pay £3+ for a music magazine. The majority of indivduals also reflect the enjoyment of music magazines as most believe a new issue should be published every 2 weeks. The results also show that my music magazine should contain articles, pictures, interviews, posters and other  generic contents of a typical music magazine because that is what people want. My questionaire also found that my music magazine should have maximum pages so the audience believes they are getting value for money. The audience also picked "lost in ecstasy" as the name for the magazine, this reflects that the audience are of a rebellious nature. The questionaire also found that most people reading will have a real passion for music and are likely to want a career in the music business.

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