Magazine Analysis in more detail - "Sixth Sense"

For my second college/student magazine analysis, I have decided to analyse the magazine “sixth sense”, the masthead connotes that the target audience is adolescent college males because the masthead creates a sense of mystery and eeriness which we wouldn’t stereotypically associate with females, however it is still a unisex magazine. The graphics and Layout are predominantly Blue, this connotes that stereotypically the audience reading is going to be male because blue is not a feminine colour. The central image of the magazine is a happy college student, this connotes that college is a fun, good place to be which you can also enjoy, this appeals to a student audience because if students are advertised on the front page enjoying college, then more individuals will most likely take part in college because they want to be part of something. Throughout the front cover and contents page of this magazine the graphics connote urgency to the reader, this is shown through the use of exclamation marks after single words and also the wording used, such as “urgent ,”now” and “hurry”, this appeals to the audience because it’s inviting them to take part. The mode of address this magazine uses is informal/slang language, this connotes that college students prefer to read snippets of text instead of huge paragraphs, this may be especially useful for grabbing males attention because long paragraphs are less likely to appeal to them compared to girls. The graphics in the contents pages, show more pictures of students and the college, this connotes that the college is fun which backs up the initial connotation on the front page, which also reinforces the audiences view.